While a great deal of correspondence is done online today, there’s still the need to make sure printed materials make the right impression on prospective clients. That’s why the business owner should look closely at any Printer in Fullerton before deciding who will earn the job of printing those business cards, envelopes, brochures, and other materials. By taking the time to investigate the printer, choosing the right one will be a lot easier.
Years in Business
How long has the Printer in Fullerton been in business? If the answer is five years or more, the printer is obviously doing something right. No one can keep a shop going for that long without having enough customers on hand to make the effort worthwhile.
Keep in mind that if the shop is relatively new, it never hurts to delve a little deeper. The owner may have worked for an established printing company for several years before starting the new business. In that instance, the expertise and the experience will be there to draw on.
Range of Products
What sort of printing projects is the shop capable of managing? Most will have everything on hand to handle basic needs like cards, envelopes, and letterheads. Take the time to find out if the printer also has the ability to help with customized promotional items like notepads, pens, and tablet cases. If so, that means there will be no need to use a secondary source when a special project arises.
Feedback From Current Customers
What makes the printer’s current customers come back every time they need something? Devote some effort to talking with those customers and find out what they think about the shop. Perhaps one of the perks happens to be that the shop has projects ready on or before the deadlines. Maybe the shop is set up to handle spur-of-the-moment needs, like printing an extra thousand brochures to take to a convention. Maybe the overall quality of the products is what keeps customers coming back.
Before making a decision, schedule an appointment and talk with a representative about everything the printer has to offer. Check out some samples and see if the quality is there. If so, try the printer for a project or two. Assuming all goes well, there will be no need to keep looking.
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